A strong, differentiated
Refined and segmented messages relevant to your target customer, recruitment and prospect groups
A master message framework to articulate your story – including tagline, USPs, brand personality, mission statement, cultural drivers and narrative
Visualisations and examples of how to take your message to your markets and bring your story to life
Why ‘Your Market Message’?
Are you struggling to bring new customers in? Is your performance flatlining? Or do you simply need to scale faster?
Your Market Message (YMM) will make it easy for your target audience to understand why they should choose you over your competitors and help you to tell the right story.
We will elevate your story to activate CXO customers, creating a brand category, value proposition and an entire marketing framework.
Through our discovery, alignment and creative process, we work closely with you to:
Build a strong position, message and story to elevate your brand
Align your stakeholders through collaborative workshops
Segment your messages
“Tollejo nails the brief each time. They take the time to understand our business — and they understand the challenges of landing messaging and positioning in large, matrixed organisations.
“They’ve helped us position service offerings, create thought leadership, and build corresponding sales enablement and marketing materials.
“The team loves working with them.”
– Irene Sandler, VP and Head of Cognizant Global Messaging & Portfolio Marketing
Talk to us
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