The Message makes it easy for your customers, investors and analysts to understand ‘why you?’.
Led through a number of sprint workshops, we run a discovery, alignment and creative process – working closely with you to build a strong position, message and story to elevate your brand and activate your stakeholders.
1. We recommend and present possible market categories and positions, refined in workshop format to find the best brand fit
2. We provide a master message framework for articulating to the market – including tagline, one-liner, boilerplate and message blueprint
3. We refine the message and make it relevant for your specific customer groups
“I am so impressed at the difference Tollejo made to us. They not only gave us a story we all bought into, but a superb go-to-market plan.
“Differentiation in banking is hard and they really helped us to crack that. Once we had our story and strategy, we drove some amazing results.”
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