“We hired Tollejo to help define the brand and communication strategy for Moonfare, the digital platform that allows individual investors to invest into some of the best private equity and venture capital funds that were previously only available to institutions. These investments are complex and not for everyone.”
“For qualified investors there are multiple very strong arguments for the asset class and the Moonfare platform – too many in reality to communicate them with clarity and consistency across our different channels. “
“In a thorough and engaging process Tollejo helped us to develop a clear architecture for brand and messaging that we were able to implement with in-house resources across all relevant content and media channels as well as in the interactions of partnerships and investor solutions teams.”